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  • Mainly about engagement and collaboration using social media and events, with some asides on living in London. More about David Wilcox and also how the blog started.
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Comments

Yes, absolutely over hyped by the "Everybody's doin' it" crowd, but social organisations are also slow to see the potential that is there.

One risk is that the OTT lot get a "Flat Earth News" effect going, as I don't see anyone right now saying "hang on, lets keep this in perspective, there's quite a bit of counter-evidence too".

Thanks Alan - I certainly got blank faces at a recent conference for PR and comms people in housing associations - and then when understanding dawned a lot of "we can't let them do that". So the potential has two barriers to jump ... until people start doing it for themselves. We'll still need institutions - the issue for me is whether the old ones can adapt, as we are exploring over here.

Social Media won't change the world - people will.

Certainly new technology is very helpful for those people that do want to make changes - Whether these technologies can be used to motivate and support those that previously wouldn't make a change, to do so, I'm not so sure.

I do think things work best online where they're also working 'offline' ie. based on something 'real' - social media is a 'tool' it all depends on how the tool is used (and getting people to use it!).

The idea of institutions being replaced is very interesting though (and quite attractive in some cases!)

Hi Mike - I agree about the need to mix online and off. I share your uncertainly about the influence of online on those resistant to change. Just writing a post about different approaches to e-democracy. More soon. Meanwhile you might be interested in discussions over at The Membership Project

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