Unless following Scottish news on the BBC - Think Tank attacks city's rebirth - those of us south of the border are likely to have missed out on a wonderful jargon-laden spat between Demos and the civic leaders of Glasgow. The BBC plays it fairly straight:
Poorer parts of Scotland's largest city have been left behind by major regeneration projects, according to a new report.
Think-tank Demos found that high-profile regeneration programmes were failing to improve many people's quality of life.
The survey also found that many UK city leaders were running out of ideas to "deepen the urban renaissance".
Glasgow City Council dismissed the report as "an insult to Glaswegians".
The report - The Dreaming City: Glasgow 2020 and the power of mass imagination - called for "mass-imagination" programmes to "capture the aspirations and creativity of citizens".
It warned that without this, regeneration efforts which rely on iconic architecture, leisure and tourism would increase social division and erode trust and civic pride.
However, you really need to read Tom Shields a few days later in the Sunday Herald - Can we really soup up our city with acronyms, jargon and gobbledygook? Probably not - to get the full flavour. He picks up on quotes from Melissa Mean, head of Demos' Self Build Cities Programme, who co-authored the report with Gerry Hassan and Charlie Tims.
How galling it was for Glasgow's civic leaders to spend perfectly good council taxpayers' money on a report about the future of the city and last week be told conclusions they do not want to hear.
Melissa Mean, of Demos, the think tank which carried out the survey, said: "In terms of new ideas to sustain the urban renaissance, our cities are running on empty. The cultural arms race of mainstream regeneration policy has become formulaic and is delivering diminishing returns for people and places. When every city has commissioned a celebrity architect and pedestrianised a cultural quarter, our cities are at risk of all becoming the same."
Ms Mean referred to "the growing imagination deficit holding back UK cities". She was not talking just about our dear green place. But the remarks were made in the context of a report called The Dreaming City: Glasgow 2020 and the power of mass imagination. (There may have been a wee hint in the title of what the city fathers could have expected.) Ms Mean claimed city officialdom had a blinkered vision constructed of buzz phrases such as "step change and transformation", "world-class city", "opportunity and choice", "one voice, one vision", which were alien to the population at large.
What Ms Mean said was: "Told in jargon-laden language by a spidery organogram of organisations in a web of strategy documents and conference speeches, the official future is a set of implicit assumptions which constrain a city's parameters for innovation and decision-making." Which is niftily jargonesque in its own right.
The Demos people's first language appears to be a new age, touchy-feely version of consultancy speak. In their report, Demos speak of "the importance of story in imagining the future". They asked Glaswegians to make a wish for Glasgow. Freepost wish cards were bound into a wishbook - "an indestructible totem that will live for centuries".
Demos recommended "assemblies of hope", networks of individuals who could get together to help shape the city's future and find space for everyone from "alchemists to imagineers".
The use of such language and fanciful concepts enabled Glasgow City Council spokespersons to rubbish the report. It was condemned as "nothing less than an insult to the many Glaswegians who gave up their time to take part. Bizarre would be a charitable way to describe some of the report's conclusions". The Demos terminology was dismissed as "meaningless nonsense".
What we have here are consultants and council officials divided by a common language.
Tom says that there is no shortage of jargon at the City Chambers, and goes on to quote some ripe examples.
I'm definitely not taking sides here. I've spent some happy times working and socialising in Glasgow, and enjoy the hospitality of Demos at their various report launches. They've always seemed pretty sane to me - and I'm certainly with the idea of encouraging people's imaginings about their city as a counterpoint to consultancy reports.
I don't know what the inside story is here. It all started well, as Charlie Tims ruefully reflects on the Demos site in dreams and nightmares:
Interpretations of press releases and quotes etc have left Glasgow City Council's nose slightly out of joint which is a shame, as they have supported a risky and innovative project from the outset - the first attempt to imagine the future of a city through stories and storytelling anywhere in the world. The book highlights an imagination deficit in urban policy making that sits across all cities, not just Glasgow, and far from being an "insult to the people" who gave their time up to be a part of this project, the book is a tribute to them. On this last point the book concludes with a manifesto for "The Open City", the prime focus of which is light touch interventions that give people the tools and freedom to improve their own city. The book itself is quite a tome combining a policy narrative, with stories produced during the project. You will be able to download a copy of the report here.
Perhaps the city council leaders took personally some points that Melissa meant to be more general.
I wonder if the lesson here is that, if you start off with an approach that focusses on people's stories and imaginations, and aims to create a narrative from that, it is a mistake to switch back into the polemic of press release and SocietyGuardian.
Anne Johnstone makes this point in The Herald:
Where it turns nasty is in the way that, having invited negative comments, it then sweeps them up and recycles them into slingshots to pitch at Glasgow City Council. En route it makes some truly monstrous generalisations about the way "high profile regeneration programmes are failing to improve the day-to-day quality of life of people living in Britain's major cities". This, one suspects, is the canoe it is really paddling. The city fathers are accused of "running on empty in terms of ideas" and producing a "formulaic" version of regeneration. It is true that some parts of Glasgow are lagging behind the city's new prosperity. It is also true that in Glasgow, as in every other corner of Britain, there is less social mobility in 2007 than there was in 1957. But that has more to do with the nature of globalised capitalism than the council.
The report boasts of its "innovative public participation methodology" - no tedious consultation exercises here. This turns out to have included sending teams on to trains to "capture" ideas from weary commuters on the hoof. Groups were invited to participate in what were termed "Socratic" dialogues. A colleague who attended some of these reports that, far from the intelligent intellectual sparring exercise implied by this term, it quickly degenerated into a low-grade caricature in which an upbeat interpretation of the city's history was immediately shouted down by those on the unreconstructed doom-and-gloom side of the argument.
Some participants gave their all and some of these events were worthwhile per se, but as a piece of policy research, it is self-serving. It lambasts rightly the corporate-style mission statements adopted by councils such as Glasgow but merely replaces them with its own platitudes. Demos attacks the civic jargon of "step-changes" and "social inclusion", then proceeds to substitute its own arcane gobbledygook: "alchemy", "assemblies of hope", "disruptive spaces". In the final report, the voice of the people it puts such store by is drowned out by such think-tank claptrap. Rather than empowering the people of Glasgow, it becomes merely a platform for those gifted the task of interpreting this mass vox pop.
Anyway, do take a look for yourself at the links below. Apart from Charlie's brief item I couldn't find any more commentary from the Demos team. Maybe they are keeping their heads down. I would, of course, welcome comments here on the project or the more general challenges of taking a new approach to regeneration.
Glasgow 2020 - project site including project overview, stories, events image gallery, del.icio.us bookmarks,
The Dreaming City - download of the report
Glasgow2020 video - stories from hairdressers
Running on empty - Melissa Mean in the Guardian
'Formulaic' regeneration projects failing to improve quality of city life, argues Demos - press release
Think-tank attacks city's rebirth - BBC news online
Row breaks out over think tank’s 2020 vision of Glasgow - Glasgow Herald
A dear green place divided by the benefits of regeneration - The Scotsman article
Glasgow 2020: tale of seven cities - Glasgow Herald article
Glasgow is not short of 'mass imagination' - letter in The Herald
When dreams cross over into the real of fantasy - Glasgow Herald article
Can we really soup up our city with acronyms, jargon and gobbledygook? Probably not - Sunday Herald article
dreams and nightmares - blog item by report co-author Charlie Tims
Technorati Tags: engagement, Demos, Glasgow, regeneration, storytelling



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